Author · Strategist · Founder

Marcelo
Cavic

Marcelo Cavicchioli · Q138708509

I write frameworks for the agentic economy — the transition from human-browsed websites to AI-agent-mediated commerce. Founder of AISIBLY. Based in Dubai.

Latest · 2026
The Invisible Store
Mastering the Universal Commerce Protocol (UCP):
The Blueprint for the AI-Agent Economy

The interface is dying. AI agents don't browse your website — they query your data. This book is the implementation manual for making your business computable: readable, accessible, and verifiable by the machines that are becoming the primary gatekeepers of commerce.

PublisherCAVIC Digital OÜ LanguageEN · PT FormatPrint · Digital
2025 · CAVIC Digital OÜ
Think Like Code
A 6-Step Mental Coding Framework

Structured decision-making for leaders, creators, and operators working at the intersection of human cognition and AI systems.

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2025 · CAVIC Digital OÜ
Think Like Purpose
When Identity Feels Unclear

A guide for those who feel successful on the surface but directionless inside — especially in times of rapid technological change.

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2018 · Co-author
Human Currents
Overlooked Aspects of Migration

Collaborative non-fiction across six international contributors. Personal contribution: migration, technology entrepreneurship, and identity across Brazil, Netherlands, Estonia, and Portugal.

Structured for
machines and
humans alike.

35+ years building technology infrastructure across IBM, Lotus, Altiris/Symantec, and five founded companies in Brazil, Estonia, and the Netherlands.

Currently in Dubai, building AISIBLY — the platform that operationalizes the Universal Commerce Protocol for SMBs, professionals, and job seekers who want to exist in the AI-mediated economy.

Every book I write is a framework. Every company I build is an implementation of that framework.

instance of human · entrepreneur · author
citizenship Brazil · Italy
location Dubai, UAE
registered entity Tallinn, Estonia (CAVIC Digital OÜ)
Wikidata Q138708509 ↗
notable work The Invisible Store (2026)
pseudonym Marcelo Cavic
background IBM · Lotus · Altiris/Symantec
education Erasmus University · University of Amsterdam · PUC-Campinas